Google to Alphabet
Can you please write a one-page paper answering the following questions?
How has leadership’s perception of the customer changed from pre- to post-Alphabet? How has Google managed to stay ahead of the new waves of innovation? How does moving to a holding-company model help with some of the internal challenges Google faced, e.g. corporate direction, product focus/competition, etc.? How is Alphabet an ambidextrous 0rganization?
You must have access to the Harvard Business Review for the case.
Case study: https://store.hbr.org/product/google-to-alphabet-ten-things-we-know-to-be-true/116029
For the reference please can you please include one from Lead and Disrupt: How to Solve the Innovator’s Dilemma Book by Charles A. O’Reilly III and Michael L. Tushman?
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