Cadbury and Kraft M&A Case Essays | Online Homework Help

Please refer to the questions attached.
The paper should include:
For question 1: PESTLE analysis of the industry at the time and a porters five forces analysis. Second highlight other strategic option for each firm for growth: Mention organic growth, strategic alliance, non-equity alliance, co-petition and Network alliance. Also conduct a cost-benefit diagram for the acquisition. Furthermore create a stakeholder benefit analysis. Lastly for this section highlight where the organisations would have synergies using relevant academic frameworks

Question 2

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Highlight Kraft approach to the negotiation and highlight political issues of the M&A. Highlight other aspects that are relevant to the question.

Question 3
Evaluate it using relevant theory and describe why it might be considered a failure
Question 4
Give recommendations based on the analysis given earlier.

This is a highly academic paper so use reference vigorously.

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