Corporate Social Responsibility Towards Environmental Awareness

Research paper on corporate social responsibility towards environmental awareness marketing plan. I would like to take a look at the social responsibilities of corporations with emphasis on an environmental marketing plan. I want to determine if companies are actively pursuing sustainability alternatives for their company due to the pressures of governmental regulations and social expectations or if corporations are implementing environmental marketing voluntarily. For this type of paper, I need to identify an ethical issue that has two-sides of an argument, which would be environmental consciousness for sustainability alternatives, or pressure from outside influences like government regulations. Both-sides would need to be researched and presented, followed by an analysis using an ethical model and then my conclusions are based on the research and analysis. I need to identify an ethical issue within the are mentioned so that this meets the guidelines for this paper, so any sustainable efforts, such as recycling, water reduction, water purification anything that can have a two-sided argument.