Dove Men+ Care Study
Good Day,
Please refer to the attached case and answer the following question:
Q1 Conduct situation analysis for Dove Men+ Care Study identifying and summarizing the market situation the company is facing? (SWOT, PEST analysis, Porter 5 forces model, BCG grid)
Q2 Determine 3 possible strategic alternatives for Dove Men+ Care future growth? (see attached slides)
Q3 Evaluate the strategic alternatives and select one as a suitable growth strategy? justify your choice (see attached slides #2)
Q4 Provide a conclusion illustrating the different implications and consequences of the suggested strategy?
-Please refer to the company’s website and any other useful e-resources for further information.
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