foundation of strategy and innovation Assignments | Get Homework Help

Dell Computer Corporation enjoyed steady growth during 1990s and early 2000s and it gained market share from competitors even during industry slumps. During the same period, rival PC vendors such as Compaq, Gateway, IBM, Packard Bell, and AST Research struggled and eventually left the market or were bought out. Dell surpassed Compaq to become the largest PC manufacturer in 1999. https://en.wikipedia.org/wiki/Dell
Use the case of Dell computers in the late 90s and early 2000s to illustrate the concept and process of disruptive innovation described in Christensen et al (2015) and as discussed in class.

The questions are long exam questions (not essays) on concepts that we have covered in the unit. As you know in exam questions sometimes you are asked to use an example to illustrate your answers. In this exam I will give you the example you need to use in each question. As it is open book you then have the opportunity to find sources and get information about the examples in the internet. You need to cite these sources in the text as well as any other sources that you use, and add the reference in your reference list. Add the list of references (your bibliography) at the end of each question. You should list any sources that you have used in it. This is not included in the word count.