Managing Business Logistics and Negotiations

Coursework 2 AssignmentBBS_5_MBL Managing Business Logistics and Negotiationshipment Profiling and Negotiation Report Checklist

Marks Section Indicative Content Suggested Words #
Title Page N/A
Introduction Set context for report
10 Create the Market research brief for anti-fog medical face shields in the UK market and for the company’s target audience. Size of Market

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Forecast growth

Alternative products e.g. masks

Effect of Covid-19

10 Describe the import regulations regarding China and the United States. Tariffs/Taxes/Duties

Health & Safety e.g.

15 Create a table with your 2 selected manufacturers from China and 2 from the United States, listing cost, quality and branding elements. Justify your selected incoterms. Manufacturers

Quantity per Container


Delivery Time

Port of Origin

Quality Standard




Table does not count towards word count

15 Create a table with the possible logistics costs per case (China and the United States), selecting 2 logistics companies for each country. Manufacturers


Mode of Transport

Supply Journey Time

Logistics Costs


Table does not count towards word count

20 Write a letter to each of the manufacturers and negotiate a constructive and meaningful deal for your company. Write 1 letter to each manufacturer. The letters must be different in content and well targeted to the separate manufacturers. Brief outline of negotiation strategy 400

Letters to be included as Appendices see suggested template below

10 Now create a table and compare your findings with a supplier in Europe. Compare against cost, quality and logistics. Next, write your conclusion and recommendations for the management of your SafeMedics.. The question to answer is: is it still profitable to import anti-fog medical face shields from China, the United States, or from a country in Europe? Which ones do you recommend? This section is in essence your report conclusion and recommendations Logistics lead time


Product Quality

Total Costs




Table does not count towards word count

10 Structure and Professional language used Logical Report Structure

Spelling and Grammar

10 Research and Referencing:


Evidence of wide-ranging Research

Appropriate Sources

LSBU Harvard Referencing protocols

Total Word Count 2500+/-10% (max 2750)


Sample Letter Template to suppliers from China, USA and Europe

Adapt this letter to produce the letters required for the assignment remembering to make each one different to each supplier

[Insert date]


Letter of Negotiation

(Insert Suppliers Name)


Dear (Insert Name)


I am contacting you as the Procurement Officer for SafeMedics, a UK based healthcare company interested in purchasing anti-fog medical face-shields.

Our requirement is for:

10 x 20ft containers from China or 5 x 20ft containers from USA (delete as appropriate)

Other details could include

  • Pricing
  • Container Quantity
  • Lead Time
  • Delivery Schedule
  • Payment/Credit Terms
  • Incoterms
  • Is there room for negotiation for a larger commitment, or an offer for them to become the exclusive supplier or some other criteria?


You should demonstrate awareness of the differences in doing business with different countries by varying your letter wording depending on the whether the supplier is based in the US or China and based on two criteria:


  1. A fairly short term business relationship based around this order
  2. A longer duration relationship where there may be more such orders


Thank you for your attention in this matter, I look forward to hearing from you

Yours faithfully,

 [Insert your name)

Procurement Manager


103, Borough Road,



For more information on Managing Business Logistics and Negotiations read this:

Managing Business Logistics and Negotiations


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