Marketing Discussion
Please help with this assignment, for each discussion post I have to write at least 100 words, in Discussion for Week 6 I spoke about Costco Warehouse and their private brand Kirkland. If you need me to upload the chapter for this section let me know.
DQ1: Demand
In the discussion for Week 6, you chose your favorite brand to analyze their segmentation and target audience. For the same brand, what are some factors that are likely to affect demand for this product? From the cost perspective, what are some examples of fixed and variable costs for this kind of product?
DQ2: Demand cont’d
For the same product/brand (from DQ1), what can they do to “shift the demand curve to the right”? How can they “move along the demand curve”?
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