Marketing Mix
In 200 words: Describe What is the marketing mix?
How does conducting a SWOT (strengths, weaknesses, opportunities, and threats) analysis help a firm to develop its strategic plan?
Have you recently spotted strategic brand placement in television shows, movies, or stores? USE STARBUCKS COFFEE AS AN EXAMPLE
Do you think the promotion was well-targeted? Why, or why not?
Your journal entry must be at least 200 words. No references or citations are necessary.
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