Splash

Question to Answer:
❖ As the lead consultant representing our consulting firm, what solution(s) would you recommend to
address your chosen client’s business issue(s)?

Guidelines:
❖ The deliverable will consist of a written document that must be no longer than 3 pages in length, 12-point
font, minimum 1-inch margin on all sides, and double spaced. Also include a 2-page appendix.
❖ You may do additional research if you wish, but make sure you cite your references. All materials used
must be during the time frame of the specific case or earlier.
❖ The Final Exam should be written with the idea that “less is more,” aiming for clear, crisp answers. A
discussion of the grading approach follows
❖An “Excellent” write-up will be well organized structurally, clearly identifies the issue at hand, presents a
compelling analysis of the case question, and provides a persuasive recommendation. Additionally, the
write-up will use succinct, clear language with minimal distractions in formatting and grammatical issues,
and will read like an effective business brief.